Japan Economy and Consumer Demand

Consumer demand/spending in Japan is always a concern, as it makes up about 60% of the Japan GDP. Exports are only about 20% of Japan's GDP. As such, as the population continues to age, at an increasing rate, and as wages are still not rising fast enough to satisfy the population, consumer demand is always a major concern. On a recent trip to Japan, all the stores seemed full. That doesn't mean all were buying but consumers were out and about. Of course the large metropolitan areas, such as Yokohama, where I took the trip, always seems to have no problem related to consumer spending or consumer demand. But the rural or lesser areas may have problems with demand if there are larger numbers of the aged populations in those areas.


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